Communities are a crucial element of the Tourism product and they have an important  role in the development and delivery of a region's tourism offering. Across Ayrshire and the  islands of Arran and Cumbrae, there are a number of community led tourism initiatives where groups and organisations have developed specific projects to rasie the profile of their area, town or village.

Tourism Toolkit

This practical and accessible tourism toolkit is a resource to assist and support community groups looking to take forward tourism projects. The toolkit covers topics such as organising tourism events, developing heritage trails, potential sources of funding, and developing a local marketing and PR campaign.